INDX National Intimate Apparel Show | London Swimwear Show Collab
The organising team have confirmed that when the INDX National Intimate Apparel Show returns to Cranmore Park for its summer edition on 27-29 July 2025, it will be in collaboration with the London Swimwear Show.
Written by
Amanda Adams
Published
13 May 2025
Read Time
3 min read
The INDX National Intimate Apparel Show unveils collaboration with London Swimwear Show
The organising team have confirmed that when the INDX National Intimate Apparel Show returns to Cranmore Park for its summer edition on 27-29 July 2025, it will be in collaboration with the London Swimwear Show.
This exciting partnership comes after the announcement that the INDX National Intimate Apparel Show will offer an extended 3-day format - designed to give buyers and exhibitors more time to meet and connect.
As part of the INDX Shows portfolio, which is owned by Associated Independent Stores (AIS) - the UK and Ireland’s leading buying group for independent retail, the National Intimate Apparel show is commercially curated to inspire, encourage business relationships, and drive sales, and this fantastic collaboration will give retailers even more reasons to attend the upcoming show.
James Crabtree, Head of Fashion, AIS:
We are delighted to be working in partnership with the London Swimwear Show and believe this joint venture will strengthen, complement, and enhance our existing showcase.
Alongside the latest leading lingerie, nightwear, and legwear labels, attendees can expect a strong focus on swim and resortwear, including a dedicated trend area, plus daily fashion shows and workshop presentations.
Richard Barnes and Andrew Barnes, London Swimwear Show:
We feel it’s the right time to bring the London Swimwear Show together with the INDX National Intimate Apparel Show and to create a dynamic destination for swimwear and intimates’ buyers.
We’re looking forward to this exciting partnership and buyers can expect an exciting 3-day show.
NEW: Onsite Buyer Events
A new schedule of onsite buyer events has also been released, including a dedicated trend area, daily fashion shows, and daily trend workshops. Plus, there will be 2 Networking Social events held this July – double the opportunity to celebrate the season in style.
Sunday 27 July 2025 | Monday 28 July 2025 | Tuesday 29 July 2025 |
9am-5pm: Barista Bar- sponsored by AIS | 9am-5pm: Barista Bar– sponsored by AIS | 9am-2.30pm: Barista Bar– sponsored by AIS |
2pm: Trend workshop with Underlines | 2pm: Trend workshop with Underlines | 10am: Trend workshop with Underlines |
3pm: Fashion Show | 12-3pm: Lanzas’s ice-cream sponsored by INDX | 11am: Fashion Show |
6pm: Networking Social @The Loft, hosted by INDX and London Swimwear Show | 3pm: Fashion Show | |
6pm: Networking Social @The Loft, hosted by Underlines |
Confirmed Exhibitors
Ambra | Anita | Aqua Blu | Aristoc | Aruelle | Belmanetti | Berlei | Blackspade | Chantelle | Charnos Hosiery | Commando | Corin | Cottonreal | Cupid Fine | Cyberjammies Man | Cyberjammies | Damella of Sweden | David Beach & Resort | DKNY | Elbeo | Elomi | Fable and Eve | Fantasie | Freya | Gaspe | Goddess | Gossard | Gottex | Guilty Beach Resort | Hanro | Iconique | Indigo Sky | Katespade | Lingadore | Lisca | Louisa Bracq | Love Luna | Magicsuit | Marie Jo | Marjolaine | Marlon | Maryan Mehlhorn | Mey | Minijammies | Miraclesuit | Montelle Intimates | Naomi & Nicole | Naturana | Nora Rose | Nude Intimates | Onades | Opera | Oyster Bay | Panache | Pia Rossini | Polo | Pour Moi | Pretty Polly | Primadonna | Profile by Gottex | Ralph Lauren | Red Point | Roidal | Rosa Faia | Sainted Sisters | Sarda | Sculptresse | Secret Weapons | Simone Perele | Skarlett Blue | Slenderella | Sloggi | Sunflair | Swimwear Yearbook | Tessy | Triumph | Underlines | Vedonis | Wacoal | Walker Reid | West Ridge
Visitor registration is open: https://indxshows.co.uk/shows/intimate-apparel
Exhibitor enquiries: https://indxshows.co.uk/application-form
