The INDX National Intimate Apparel Show – Confirmed brands revealed

In an extended 3 day format designed to give buyers and exhibitors more time to connect, the INDX National Intimate Apparel Show returns to Cranmore Park on 27-29 July 2025.

Showcasing global icons, established brands, and emerging talent, the INDX National Intimate Apparel Show is market-led and insight driven, designed to ignite inspiration, spark partnerships, and fuel business growth.

With a spotlight focus on swimwear and resortwear, retailers can look forward to exploring the hottest poolside chic through a dedicated catwalk and trend area, as well as discovering the latest in leading lingerie, nightwear, and legwear labels.

With more brands in the pipeline, the summer line-up to date will include Pour Moi, Anita, Chantelle, Rosa Faia, Triumph, Sloggi, Wacoal, Fantasie, Elomi, Freya, Goddess, Mey, Naturana, Cyberjammies, Cottonreal, Skarlett Blue, Pretty Polly, Gossard, Berlei, Aristoc, Elbeo, Corin, Lingadore, Louisa Bracq, Simone Perele, Marlon, Indigo Sky, Oyster Bay, Marie Jo, Primadonna, Sarda, Roidal, Tessy, Sunflair, Opera, Guilty Beach Resort, Panache, Slenderella, and Montelle Intimates.

Patricia Eve are back with Miraclesuit, Magicsuit, Aruelle, Iconique, David Beach and Resort, Aqua Blu, Secret Weapons, Belmanetti, Naomi & Nicole, Cupid Fine, and Blackspade.

Underlines and Swimwear Yearbook will also be supporting the show, plus, the Intimates Lingerie powerhouse returns with the latest collections from Hanro, DKNY, Ralph Lauren, Polo, Sainted Sisters, Maryan Melhorn, Commando and Kate Spade.

Continuing the tropical vibe, the after-show Networking Social will take place on 27 July at The Loft, Cranmore Park’s exclusive hospitality experience. With drinks, canapés, and live music, the event promises a great opportunity for everyone to relax and connect after a busy day’s buying.

To further celebrate the summer season in style, the July 2025 show will also welcome back Lanza’s mobile ice-cream bike, a familiar favourite fixture that will be remembered fondly by long standing visitors to the show.

Visitor registration is open: https://indxshows.co.uk/shows/intimate-apparel

Exhibitor enquiries: https://indxshows.co.uk/application-form

About INDX Shows

The INDX Shows portfolio is organised by AIS, the UK and Ireland’s leading buying, services, and event group for independent retail.

Commercially crafted by Buyers for Buyers, INDX Shows bring together an inspiring mix of brands, industry insights, and INDX-exclusives, expertly edited to drive commercial success.

INDX Shows event home Cranmore Park, is centrally located in the West Midlands - easy to access, and offering unrivalled hospitality facilities, free onsite parking, and complimentary refreshments.

INDX Shows are committed to creating events that connect the industry and fuel business growth in a unique, relaxed, buyer-focused environment.