INDX National Kidswear and Kids Footwear Shows | Agency Focus

The Power Behind the Rails: Why Agencies are the Real Stars of the INDX National Kidswear and Kidswear 2026 Shows

When you walk the aisles of a trade show, it’s easy to get swept up in the beautiful fabrics and tiny shoes. But behind every successful international brand on a UK shop floor, there is usually a powerhouse agency making it happen.

As we prepare for the return of the INDX National Kidswear and Kids Footwear Shows at Cranmore Park (15-16 February 2026), we’re turning the spotlight on the 'unsung heroes' of our industry.

More Than Just Sales: The Agency Edge

Childrenswear agencies do so much more than take orders. They are the curators of the high street, marrying the creative vision of international designers with the commercial reality of what UK parents actually want to buy. For a boutique owner, these agencies are a gateway to the world, bringing the best of Spain, Portugal, Poland, and beyond right to your doorstep.

Who to Watch This February

This season’s line-up is particularly strong. If you’re looking to refresh your rails, here are the experts you need to visit:

• Brand Stable: Specialising in cool, luxury brands, they will showcase the latest from Camper and the debut of Guess Kids (pictured).

• Bryony Cooney Agency: Presenting new collections from leading names including Agatha Ruiz de la Prada, Calamaro, Foque, and Tutto Piccolo.

• BT Agencies: This Scotland-based, family-run agency brings beautiful brands like Chic By Deolinda, Deolinda, and Pastels & Co.

• Craig Allan Agencies: Highlighting the best of Polish design with labels Daga and Sofija.

• EGA Brands: A powerhouse stable featuring long-standing show favorites Lisi, Pretty Originals, and Rigolã.

• Shillinglaws Agencies: Focusing on luxury babywear and accessories, featuring the retailer-favourite Portuguese label Patachou.

• TCG Kids: An exclusive selection of designer childrenswear and footwear, including Artesania Granlei, Babidu, and Carlomagno.

• The Willows Agency: Showcasing a premium portfolio of Portuguese designer wear including Baby Gi, Meia Pata, and Piccolina & Co.

• The Weldon Agencies: Dedicated to bringing beautiful global brands to the UK, featuring Cóndor, Martin Aranda, Puro Mimo, and Sardón.

A Unique Sourcing Opportunity

Running simultaneously, the Kidswear and Kids Footwear shows offer a 'head-to-toe' buying experience, designed to make your sourcing trip efficient, inspiring, and profitable.

Join Us at Cranmore Park

Retail is about relationships. Coming to INDX isn't just about seeing the products, it’s about meeting the agents who can help you grow your business.

Ready to curate your best season yet? Register for your FREE ticket today:

INDX National Kidswear Show registration: https://indxshows.co.uk/shows/kids

INDX National Kids Footwear Show registration: https://indxshows.co.uk/shows/national-kids-footwear-show